RESUME
M
 

STRATEGY, PLANNING & ANALYTICS

Marketing Manager

I am dedicated to leading through innovation, leveraging my deep analytical skills and natural curiosity to solve complex challenges. My commitment to building trusting relationships empowers me to unite teams and guide them towards achieving exceptional business outcomes with a people-first approach.

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Hey there, I´m Sarah

I work for the Global Marketing Strategy and Planning team as a Performance Strategy Manager specializing in executive leadership level marketing performance reporting and leading large scale multi-business unit strategic iniatives at Cisco Systems, Inc.

In a typical work week, I leverage a wide range of technical skills including, SQL, Excel, Tableau, Adobe Analytics, and Python.  But the most important skill I use is clearly communicating insights and recommendations to my stakeholders.

When I’m not preparing reports or leading projects, you can find me researching ways to improve our current workflows, staying connected with coworkers through the strategic use of memes and GIFs, and leading an alumni group of over 2,000 women dedicated to personal development and living as your authentic self.

WHAT I’M ALL ABOUT…

Strategy & Planning

Performance Insights

Personal Development

“All sorts of things can happen when you’re open to new ideas and playing around with things”

– Stephanie Kwolek –

What I Offer

BLOG

Learn About Marketing Analytics

Dive into the dynamic world of marketing analytics with my blog, where complex data becomes clear and actionable insights. Each post is a journey through the latest trends, tools, and techniques that will empower you to make data-driven decisions with confidence. Whether you’re a seasoned marketer or just getting started, my blog is your go-to resource for learning, inspiration, and transforming information into impact.

PORTFOLIO

Steal My Best Tips and Tricks

Explore my portfolio of projects and discover a treasure trove of real-world applications of marketing analytics. From successful campaign strategies to innovative data visualizations, each project is a showcase of how to leverage analytics for maximum effect. Use these case studies as a springboard for your own analyses, and learn how to turn data into a compelling narrative that drives results.

RESOURCES

Grow In Your Marketing Career

Embark on a transformative journey in your analyst career with my personalized mentoring program. I’m here to guide you through the intricacies of marketing analytics, share industry secrets, and help you hone your skills. Together, we’ll navigate the challenges and celebrate the victories, all while building a strong foundation for your future growth and success in the field.

INTERESTED IN LEARNING MORE?

DIVE DEEPER INTO MY PROFESSIONAL JOURNEY AND DISCOVER THE STORIES BEHIND THE DATA.

 

DOWNLOAD RESUME

What makes me different ?

The word impossible is a personal challenge, bringing an opportunity for personal growth and innovative collaboration. With a knack for creative problem-solving and empathetic leadership, I dive into the depths of data and emerge with strategies that illuminate new marketing pathways and inspire those around me to think differently. My journey from a specialist to a senior analyst has been fueled by a relentless curiosity and a passion for turning complex data into demand generation powerhouses – like that top-ranking page on Google for ‘Hybrid Work Design Guides’.

I’m always ready to roll up my sleeves and guide the next generation of data analytics fanatics. My approach is hands-on, heart-in, and head-strong, blending charismatic creativity with inspirational vision. I foster a culture where curiosity is rewarded, learning is shared, and every team member feels empowered to contribute. Whether it’s leading a project to the finish line or co-launching a Data Enthusiast Community, I’m all about action and impact. So, if you’re seeking a leader who’s a mix of brainy and buddy who can leverage data to paint a vision of the future or be the trusted guide on professional journies, then look no further, and let’s make magic happen together!

WHAT I’M KNOWN FOR…

Ingenuity

I’m recognized for my creative spark and innovative mindset, consistently bringing fresh perspectives and inventive solutions to the table. 

Proactivity

I proactively dissect complex challenges, often crafting solutions before others even pinpoint the problem, ensuring we’re always ahead of the curve.

Approachability

Colleagues value my warmth and authenticity, creating a supportive environment where ideas flourish and everyone feels empowered to contribute to our collective success.

PERSONAL TESTIMONIES

See What My Colleagues and Managers Have to Say

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“ Sarah, thank you for all that you do to help push our team forward.

Your growth mindset in always looking for ways we can improve things is only made better by your willingness to jump in and do what it takes to implement change. Every time you recognize a problem, it is always paired with how it can be fixed and what you can do to be part of that solution. You are not only an incredible analyst but you also have such a people serving nature in making sure that everyone feels heard, understood and supported. Thank you for constantly going above and beyond in the work that you do and the training/support you provide for our team. We are lucky to have you!

ANDREA FARRIS

Sarah, I want to take a moment to express my heartfelt gratitude and appreciation for your exceptional work and unwavering commitment to Cisco principles.

 Your contributions have not only made a significant impact but have also inspired me in countless ways. It’s evident that you possess a unique talent for going above and beyond, and your efforts do not go unnoticed. I find myself inspired by your expertise and drive to continuously learn and improve. Please continue your remarkable work, Sarah. I am excited to witness your ongoing achievements and look forward to continuing our journey together.

ILONA HETSEVICH

Sarah, thank you for taking disruptions in your stride and leading the innovations with Persona, Content and Vehicles recommendations.

It’s a huge new initiative we’re embarking on but we’re definitely making progress one analysis and recommendation at a time, and you are a driving force behind it!

YAN CHIA

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